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Copy & conversion
Public upstreamCorey HainesPublic source

Marketing copy editing

Improve clarity, credibility and voice while preserving the intent of an existing draft.

Read SKILL.md

Workflow

Corey Haines’s editing workflow reviews marketing copy for clarity, specificity, unsupported claims and generic phrasing, including focused edits and content refreshes.

Use when

  • Polish an existing page or update outdated marketing copy.

Required inputs

  • Existing draft and desired voice
  • Edit scope and evidence for factual claims

Expected outputs

  • Edited copy
  • Explanation of material wording or claim changes

Prerequisites

  • The original text and the intended audience.
  • Source evidence for statistics, testimonials or comparative statements.

Installation

Run this command in your project after reviewing the instructions and access terms. Install complete upstream directories to keep referenced rules and scripts.

npx skills add https://github.com/coreyhaines31/marketingskills/tree/e85f3cbc2e4a79bf33b2a12e9bdd9087d414735b/skills/copy-editing --skill copy-editing --agent claude-code

Project file: .claude/skills/copy-editing/SKILL.md

Read the setup guide

Selection brief

This brief helps you choose the skill. Read the complete upstream SKILL.md and companion files for its actual instructions.

# Marketing copy editing (marketing-copy-editing)
Corey Haines’s editing workflow reviews marketing copy for clarity, specificity, unsupported claims and generic phrasing, including focused edits and content refreshes.

## Use when
- Polish an existing page or update outdated marketing copy.

## Required inputs
- Existing draft and desired voice
- Edit scope and evidence for factual claims

## Prerequisites
- The original text and the intended audience.
- Source evidence for statistics, testimonials or comparative statements.

## Expected outputs
- Edited copy
- Explanation of material wording or claim changes

Source: https://github.com/coreyhaines31/marketingskills/blob/e85f3cbc2e4a79bf33b2a12e9bdd9087d414735b/skills/copy-editing/SKILL.md
Full SKILL.md: https://agenttaste.dev/skills/marketing-copy-editing/SKILL.md

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