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Onboarding and activation

Help new users reach their first useful result through clear first-run workflows.

Read SKILL.md

Workflow

Corey Haines’s onboarding skill defines meaningful activation, reviews first-run steps and empty states, and plans interventions for users who stall before receiving value.

Use when

  • Users sign up but do not complete setup or reach the product’s core value.

Required inputs

  • Product workflow and activation definition
  • First-session experience and available usage data

Expected outputs

  • Onboarding flow and checklist
  • Activation metrics and improvement hypotheses

Prerequisites

  • Product access and a clear description of a successful first use.
  • Representative user evidence for validating activation assumptions.

Installation

Run this command in your project after reviewing the instructions and access terms. Install complete upstream directories to keep referenced rules and scripts.

npx skills add https://github.com/coreyhaines31/marketingskills/tree/e85f3cbc2e4a79bf33b2a12e9bdd9087d414735b/skills/onboarding --skill onboarding --agent claude-code

Project file: .claude/skills/onboarding/SKILL.md

Read the setup guide

Selection brief

This brief helps you choose the skill. Read the complete upstream SKILL.md and companion files for its actual instructions.

# Onboarding and activation (marketing-onboarding-activation)
Corey Haines’s onboarding skill defines meaningful activation, reviews first-run steps and empty states, and plans interventions for users who stall before receiving value.

## Use when
- Users sign up but do not complete setup or reach the product’s core value.

## Required inputs
- Product workflow and activation definition
- First-session experience and available usage data

## Prerequisites
- Product access and a clear description of a successful first use.
- Representative user evidence for validating activation assumptions.

## Expected outputs
- Onboarding flow and checklist
- Activation metrics and improvement hypotheses

Source: https://github.com/coreyhaines31/marketingskills/blob/e85f3cbc2e4a79bf33b2a12e9bdd9087d414735b/skills/onboarding/SKILL.md
Full SKILL.md: https://agenttaste.dev/skills/marketing-onboarding-activation/SKILL.md

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